Last updated: April 3, 2026
Good Plans is designed as a public comparison website. The site may collect standard technical information generated when visitors browse the site, such as IP address, browser type, approximate location, referral source, device information, and page requests. This information is used to understand site performance, fix problems, and improve the experience.
Good Plans may use website analytics tools to measure traffic, landing-page performance, and user engagement. These tools may use cookies or similar technologies to understand how visitors find and use the site. Analytics is used in aggregate and is intended to improve content, navigation, and comparison coverage.
Some outbound links from Good Plans are affiliate links. When a visitor clicks one of those links, the destination provider or affiliate network may set cookies or other tracking technologies to attribute a referral. That tracking happens according to the destination provider’s and affiliate network’s own policies.
Good Plans may also log outbound-link events in aggregate so it can monitor broken links, popular pages, and advertiser interest. That logging is used to maintain the site and understand which content is useful.
Good Plans links to third-party provider websites. Once you leave Good Plans, the privacy practices of those other sites apply. Visitors should review the privacy and cookie policies of any provider or affiliate network they interact with.
This policy may be updated as the site grows, measurement tooling changes, or legal requirements evolve. Any material changes will be reflected on this page.